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Sat, 05 Jun 2010
Journalism tomorrow - 16:04
I suspect some of the bits this article touches upon pertain to this, newspapers are expert at placing their content in the format that works for the traditional delivery (thus I find it more pleasant and easy to read papers on paper), they have not yet managed to work into the online format perfectly yet. However I like to think Google are correct in pointing out quality journalism will work with better advertising revenue in the future with online delivery than it does now with 70% of the cost of some newspapers going into the production of printed paper news delivery.
The only online broad news site I look at much is the ABC News site, I also will look at links from blogs I read, however the online news sources I do regularly check are very focused such as the cycling web sites I read.
I do not hear as much in Australia about the death of journalism and newspapers struggling as I hear coming from the US (it could well be that the lack of craigslist in Australia is a large influence on this), however it is obvious the traditional revenue models for newspapers will not continue to work around the world. I really hope the media and journalism around the world can cope with this sensibly and find a way to work and flourish on the Internet. If they dig in their heels and fight to hold onto broken business models rather than embracing new models they will simply end up looking stupid just as the music and movie industry has.
Of course it was interesting the point in the article about how new news models have popped up rather suddenly over the last 100 years and changed parts of the industry in some respects (Fox news, Jon Stewart, Time Magazine). It seems at the moment that Murdoch for example is too tied to current business models to embrace the Internet properly, so it will be interesting to see if parts of Newscorp work out how to work on the Internet or if over the coming decade something new springs up employing journalists delivering quality content funded the way Google envisions.